Portfolio Case Study

Would you like a slice of toast?

TobeUs, 2012

 "A wooden car on a table to deliver you a slice of toast"



Ceder wood

W 80 / D 160 / H 90 mm


photograph: Max Rommel


A wooden toy car for TobeUs project, concept created and organized by Matteo Ragni, Milano.

The exhibition of '100% TobeUs' was opening at Museo Nazionale della Scienza e della Tecnologia Leonardo da Vinci on 4 December.  100 designers from all over the world are taking part in this project and details will be shown soon on-line. The '100% TobeUs' exhibition was supooerted by Alessi.

venue: MUST, via Olona 6, Milano
dates: 5 December 2012 - 13 January 2013

For press interest, please contact; Studio Ragni <progetti@matteoragni.com>
Facebook: TobeUs


Our piece is featured in a German on-line magazine;
Spiegel / 25 January 2013